Brand Photography For Seattle Florist

Okay, let me tell you about this amazing brand session I had with Gina—she’s a florist and just the sweetest person ever! The whole vibe of the shoot was to create photos that totally showed off her creativity, her warm personality, and the magic she brings to her floral business. Let me give you the inside scoop on how we set it all up.

Getting to Know Gina

Before anything, I spent some time chatting with Gina to really understand her and her business. She’s all about pushing the envelope, continuously growing and trying new things. She told me she wanted her photos to feel super authentic and show off how much care she puts into her work. This little brainstorming session helped us nail down the look and feel for the shoot.

Planning the Session

We decided to do a mix of lifestyle shots and product shots. Her workshop—oh my gosh, it’s adorable—was the perfect spot. Think rustic wood tables, tons of natural light, and shelves overflowing with blooms. It had all the cozy, creative vibes.

Gina prepped some of her favorite flowers and tools, and we even talked about her outfits ahead of time. She went with neutral tones and a cute floral print that matched her brand so perfectly. These little details made everything look so put-together.

Shoot Day Vibes

On the day of the shoot, I got there early to check out the lighting and make sure everything was just right. Her workshop gets this gorgeous morning sunlight that made everything glow. We tidied up a bit—not too much, though, because we wanted it to look real and lived-in.

We started with candid shots of Gina doing her thing: picking stems, trimming leaves, and arranging bouquets. It was so cool to see her in her element. Her hands, the flowers, and the whole process—it was like art in motion.

Portraits and Details

Then we moved on to some portraits. I had her hold a few of her arrangements and even got her laughing in while she worked on her laptop. I love making people laugh because I find it’s a more genuine smile. We also zoomed in on some close-ups of her finished bouquets—the textures, colors, and details were just stunning. She has a podcast as well, so I wanted to feature some close ups of the mic and her laptop. These photos are going to be perfect for her website and Insta as well as her podcast.

Wrapping It Up

After a couple of hours, we had so many amazing shots. We even reviewed a few together to make sure everything felt true to her vision. By the end of the session, we’d captured not just her talent but her love for what she does.

Honestly, working with small business owners like Gina is the best. Seeing her face light up when she got her photos was the cherry on top. This is why I love what I do! I will be posting more photos of bouquets that I have worked with Gina on. I can’t wait to share more images with you. They are truly some of my favorite photos I have taken.

In my last post I talked about how I have started doing more brand sessions like this one. I am loving them, too! I am taking more studio headshot sessions and brand sessions, so if you are in need of a new headshot or brand photos for marketing, I would love to chat with you.

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